Stop rebuilding. Start running a fleet.
Demand generation we run and fund. Enablement before anyone outside Pantheon has seen the product. Revenue that recurs instead of resetting.
AI is compressing the economics of project work
Clients want more campaigns, more updates, and more experimentation for the same budget. You still have to deliver quality, brand fidelity, governance, and long-term support — and be accountable for all of it years after the project closes.
Four years, two business models
Rebuilding a client’s site every four years pays once and starts over. A design system, annual maintenance, and platform resale margin pay every year — and year three is where the two models separate.
Rebuild every four years
| Year 1 — build: | $180,000 |
|---|---|
| Year 2: | $12,000 |
| Year 3: | $12,000 |
| Year 4: | $12,000 |
| Four-year total: | $216,000 |
Design system, maintenance, resale
| Year 1 — design system build: | $120,000 |
|---|---|
| Year 2 — maintenance + resale: | $55,000 |
| Year 3 — maintenance + resale: | $55,000 |
| Year 4 — maintenance + resale: | $55,000 |
| Four-year total: | $285,000 |
Illustrative figures for one client site, not Pantheon pricing. By the end of year three the recurring model has earned more ($285,000 against $216,000), and the gap keeps widening.
One governed change, distributed across a client fleet
Build the governed components once
Reusable components and templates you carry between engagements. Developers set the rules that define what everyone else can build.
Clients build on them
Each client’s brand standards are enforced by the platform, so a marketer building a page can’t ship something off-brand.
Change every site at once
Update the shared header once. Every regional and business-unit site receives the right assets and components, and local teams keep working at their own pace.
Work runs in parallel
Campaign, redesign, and maintenance work running in parallel across client teams.
AI works inside the system
Conversational AI, the visual builder, or agents, depending on the work. Agents create and execute work against your standards, not around them.
Four things we do with you, not for you
We help you find the work.
Benchmark scans and reports run against the industry you focus on, carrying your analysis. We help build the target list, supply content for outreach, and show up at the events your clients attend.
We send you work.
Referrals from Pantheon’s existing customer base come to you. A profile page puts you in front of customers looking for someone who knows their industry.
We get you ready to sell it.
Training and certification before general availability, plus a sandbox built for your industry that a prospect can walk through and then edit themselves. You run that demo, not us.
We help you make money on it over time.
Reseller pricing on P1 and Next.js, plus pricing and proposal tooling. Design system maintenance becomes work that recurs instead of resetting.
Start with your industry focus
The program is built around the industry expertise you already have, and everything we provide sits underneath it. Then the capability checks.
Not for agencies looking to resell hosting without bringing deep expertise in a specific industry.
- A focus on one or two industries. This matters more than the rest.
- Multi-client agencies. Design, development, or digital agencies building for several clients at once.
- Component-first practices. Established component, React, or design-system practices already in place.
- Repeatable delivery. Teams interested in repeatable implementation and long-run fleet management.
- Ready to build early. Prepared to provide structured product feedback and participate in early builds.
Charter partners shape the product and go to market with us
You build live examples, develop the templates your industry needs, and put real delivery experience into the roadmap. Launch and co-marketing support comes with the cohort.
This cohort is [N] partners, and applications close before Go Live on October 6–7.
The industry judgment is yours. The machinery underneath it is ours — platform, governance, enablement, and the demand engine.
Apply, get reviewed, then talk
Apply
Tell us about your agency, the industries you focus on, and the clients you serve.
P1 reviews for fit and timing
Every application is reviewed. Applying is not acceptance into the cohort.
We talk
The team contacts selected partners. You discuss fit, scope, timing, and commercial details.
Onboarding begins
Selected partners start onboarding ahead of general availability.
Questions partners ask first
Is applying the same as being accepted?
No. Every application is reviewed, and we contact selected partners about next steps.
Who is a strong fit?
Agencies with a strong focus on one or two industries, plus a multi-client practice, established component or design-system work, and interest in repeatable delivery.
Who is this not for?
Agencies looking to resell hosting without bringing deep expertise in a specific industry.
When do applications close?
Applications close before Go Live, October 6–7.
What will you ask of charter partners?
Structured product feedback and participation in early builds. You build live examples, develop the templates your industry needs, and put real delivery experience into the roadmap.
When will the P1 team follow up?
We review applications on a rolling basis and reach out when there is a fit for the next stage. [Placeholder — response window]
Are there incentives to migrate sites to P1?
Incentives are available up to 50% of new committed revenue; at least $10,000, at most $50,000 per deal; Paid upfront; and replaces existing commissions. All incentives are subject to approval and review.